Skip to main content

Spotify will let its podcast hosts include full songs in their shows

Spotify will let its podcast hosts include full songs in their shows

/

Listeners can save the songs for later, too

Share this story

Spotify

Spotify is tying podcasts and music close together. The company announced today that it’s testing a new podcast format that’ll allow podcast listeners to hear entire music tracks during a show, as opposed to a brief sample. Hosts will also be able to create shows in this format through Anchor, the Spotify-owned podcast creation app. The new format effectively makes Spotify the only podcast platform where hosts can include entire songs in their shows without having to worry about copyright.

Anchor creators in the US, UK, Canada, Australia, New Zealand, and Ireland will have access to this interactive format, which you can imagine they might use to promote songs like a radio DJ or to offer historical context or insight more like a music podcast. Critically, though, the episodes Anchor users create will only be accessible through Spotify and not distributed elsewhere.

In fact, all shows that take advantage of this interactive format will be exclusive to Spotify because the technology relies on the company’s deals with record labels. (Musicians will be paid per song stream like they already are.) Spotify says the way these podcasts are created allows the company to treat songs and the podcast commentary as playlists almost, which gives podcasters the power to include full songs in their shows.

Still, only premium Spotify subscribers will hear full songs. Free users will only hear a 30-second preview of each track because free users aren’t able to directly play songs; they can only shuffle play.

Along with this announcement, Spotify is launching seven new original, exclusive series that’ll take advantage of the format and make music a central focus. Listeners of these shows, and Anchor-created ones, will be able to interact with each podcast episode’s track list to save songs for later and skip around to different segments.

The broader strategy with this launch seems to be making Spotify the most appealing place for creators to launch and maintain their shows. Apple has started archiving some of New Zealand DJ Zane Lowe’s Apple Music radio shows as podcasts, but the feature is limited only to Apple hosts. Spotify is giving other creators the power to become radio DJs, which might give it a leg up on its competitors.

For example, a music show that typically can’t include full songs might be inclined to try making its show in Anchor, if only so its Spotify version includes the complete tracks. The hosts then might start promoting Spotify as a place to listen, which could drive more people to the platform and to subscribe. The company’s already tried other interactive podcast features like ads and polls that could add to its value as a streaming platform and make it a more dominant player in the space.

Today’s Storystream

Feed refreshed 18 minutes ago Not just you

E
Twitter
Emma Roth18 minutes ago
Rihanna’s headlining the Super Bowl Halftime Show.

Apple Music’s set to sponsor the Halftime Show next February, and it’s starting out strong with a performance from Rihanna. I honestly can’t remember which company sponsored the Halftime Show before Pepsi, so it’ll be nice to see how Apple handles the show for Super Bowl LVII.


E
Twitter
Emma Roth52 minutes ago
Starlink is growing.

The Elon Musk-owned satellite internet service, which covers all seven continents including Antarctica, has now made over 1 million user terminals. Musk has big plans for the service, which he hopes to expand to cruise ships, planes, and even school buses.

Musk recently said he’ll sidestep sanctions to activate the service in Iran, where the government put restrictions on communications due to mass protests. He followed through on his promise to bring Starlink to Ukraine at the start of Russia’s invasion, so we’ll have to wait and see if he manages to bring the service to Iran as well.


E
External Link
Emma Roth5:52 PM UTC
We might not get another Apple event this year.

While Apple was initially expected to hold an event to launch its rumored M2-equipped Macs and iPads in October, Bloomberg’s Mark Gurman predicts Apple will announce its new devices in a series of press releases, website updates, and media briefings instead.

I know that it probably takes a lot of work to put these polished events together, but if Apple does pass on it this year, I will kind of miss vibing to the livestream’s music and seeing all the new products get presented.


E
External Link
Emma RothSep 24
California Governor Gavin Newsom vetoes the state’s “BitLicense” law.

The bill, called the Digital Financial Assets Law, would establish a regulatory framework for companies that transact with cryptocurrency in the state, similar to New York’s BitLicense system. In a statement, Newsom says it’s “premature to lock a licensing structure” and that implementing such a program is a “costly undertaking:”

A more flexible approach is needed to ensure regulatory oversight can keep up with rapidly evolving technology and use cases, and is tailored with the proper tools to address trends and mitigate consumer harm.


Welcome to the new Verge

Revolutionizing the media with blog posts

Nilay PatelSep 13
A
Youtube
Andrew WebsterSep 24
Look at this Thing.

At its Tudum event today, Netflix showed off a new clip from the Tim Burton series Wednesday, which focused on a very important character: the sentient hand known as Thing. The full series starts streaming on November 23rd.


A
The Verge
Andrew WebsterSep 24
Get ready for some Netflix news.

At 1PM ET today Netflix is streaming its second annual Tudum event, where you can expect to hear news about and see trailers from its biggest franchises, including The Witcher and Bridgerton. I’ll be covering the event live alongside my colleague Charles Pulliam-Moore, and you can also watch along at the link below. There will be lots of expected names during the stream, but I have my fingers crossed for a new season of Hemlock Grove.


T
Twitter
Tom WarrenSep 23
Has the Windows 11 2022 Update made your gaming PC stutter?

Nvidia GPU owners have been complaining of stuttering and poor frame rates with the latest Windows 11 update, but thankfully there’s a fix. Nvidia has identified an issue with its GeForce Experience overlay and the Windows 11 2022 Update (22H2). A fix is available in beta from Nvidia’s website.


A
External Link
If you’re using crash detection on the iPhone 14, invest in a really good phone mount.

Motorcycle owner Douglas Sonders has a cautionary tale in Jalopnik today about the iPhone 14’s new crash detection feature. He was riding his LiveWire One motorcycle down the West Side Highway at about 60 mph when he hit a bump, causing his iPhone 14 Pro Max to fly off its handlebar mount. Soon after, his girlfriend and parents received text messages that he had been in a horrible accident, causing several hours of panic. The phone even called the police, all because it fell off the handlebars. All thanks to crash detection.

Riding a motorcycle is very dangerous, and the last thing anyone needs is to think their loved one was in a horrible crash when they weren’t. This is obviously an edge case, but it makes me wonder what other sort of false positives we see as more phones adopt this technology.