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Posted Nov 18, 2022:Comments
R
The Verge
Elon Musk’s long-term plan to make Twitter less dependent on advertising.

For This Week in Elon, Liz Lopatto investigates what Elon Musk might actually envision for Twitter 2.0.

If Musk can figure out a way to make inroads into the creator economy, that could maybe bring people to the platform in a way that’s cheaper than the $10 sign-up bonus he’s proposed.

If there’s a way to keep the most fun, prolific Twitter users on the platform — either by paying them directly or by letting their fans pay them — I can imagine a world in which that creates a revenue stream that makes Twitter less dependent on advertising.


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