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Google Play biz dev lead: “Our value prop is limited to that of a data pipe.”

Kirsten Rasanen is Epic’s new best friend, as far as her emails are concerned — in 2018, she internally stated Google Play was not how users were discovering new apps at all.

“Users DO know what the Play Store is and they actually use it... but only for installs,” she wrote in bold. “But they don’t use the play store for any app discovery at all.”

“Play Store offers little value for app discovery,” she repeated later. Based on what I’m seeing, I expect Google will argue her conversations with colleagues were based on anecdotal reports (from friends, family, individual users).