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EU consumer groups aren’t happy with Meta’s paid ad-free service.

A month after Meta announced new subscriptions that give users the choice between paying or giving their “consent” to being tracked and shown ads, the European Consumer Organisation (BEUC) and 18 of its members have filed a complaint, Reuters reports. “People should not be asked to pay for protecting their privacy,” it says. A first step in what’s likely to be a long legal battle.