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Twitter’s slipshod rebranding project runs into Apple’s App Store rules.

The app formerly known as Twitter is still listed as Twitter in the App Store, which, as pointed out by a few people, is likely due to Apple’s rules, which appear to bar anyone from shortening the marketing name in the App Store to a single character.

However, you can make the Home Screen name of an app a single character, which is how it now appears, along with the new icon.