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People are posting a lot on Threads.

Mark Zuckerberg has been giving regular updates on the number of people joining Threads, last sharing that there have been 30 million sign-ups as of this morning.

It turns out that people are posting.. er, threading.. a lot, too. There have been over 95 million threads posted to date and about 190 million likes given on the app, according to internal Meta data I’ve seen.

This is all moving really fast. The first handful of Meta employees were onboarded to Threads on June 18th. There were just under 1,000 beta users as of July 4th, and I was given access to Threads by Meta several hours before the public launch yesterday when there were just under 3,000 users.

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