It makes sense that a new deal will see the company outfitting new and existing hardware with Starlink. That should allow people who live in the middle of nowhere to better take advantage of the high-tech tools John Deere has been packing inside recently. Because right now the rural internet situation is hellish.
As for cost, John Deere hasn’t settled on a price for the new connectivity option, but it does plan to generate 10-percent of its annual revenue from software service fees by 2030.
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