Black Friday officially kicks off on November 26th, but if you plan to make that the only day you buy gifts this holiday season, you’re missing out. Several retailers, including Best Buy and Target, are already getting a head start on rolling out their holiday discounts. Best Buy has even been offering price protection for Black Friday deals since mid-October.
Whether you take advantage of the slew of early Black Friday deals or hold off until the day after Thanksgiving, it’s important to know how every major retailer is handling the shopping event this year. Some retailers, for instance, are still approaching things a bit differently due to the ongoing pandemic, with many offering deals over the weeks leading up to Black Friday and Cyber Monday. In either case, if you plan to spend some money, here are the schedules and expectations for the retailers that we know so far.
Amazon has not yet announced its full Black Friday playbook, but the recently rebranded Epic Daily Deals is a bit of a prelude, one in which you can find deals on everything from Shark vacuums to Samsung’s art-inspired Frame TV. For now, Amazon’s Black Friday landing page links to its Epic Daily Deals, which will likely be where Black Friday deals will live when the time arrives. We will update this post when we have a better idea as to what to expect.
Black Friday savings have already kicked off to some degree at Best Buy. The retailer is offering various specials through its Early Deals Event, which includes Black Friday price guarantees. Said guarantee is a price protection that’s available to members of Best Buy’s premium Totaltech plan and My Best Buy, the retailer's free membership program. Signing up for either membership ensures that if you purchase a qualifying item between October 18th and November 18th and it receives a bigger discount before November 26th, you can be refunded the difference. As with some of the Black Friday promos, you’ll want to make sure you’re signed in with your My Best Buy account while browsing to see the lowest price.
Target recently announced a host of early Black Friday savings, billed as weeklong Holiday Best deals, which began October 31st. Each Sunday in November, Target will showcase new Holiday Best deals at brick-and-mortar stores and online. Target says it will be offering the best prices throughout the season; however, the retailer also has a holiday price match policy in place if it happens to offer a better deal on an item before December 25th.
As far as deals go, Target is offering the Beats Solo3 Wireless Headphones for 50 percent off and the popular Bose QC35 II noise-canceling headphones for $180 ($120 off) during its first week of holiday deals.
Walmart is starting to roll out Black Friday deals early as part of its Deals for Days event, which begins on Wednesday, November 3rd. Some deals beginning on the 3rd, as well as others slotted for November 10th, can already be previewed in online circulars. More deals are certainly to come, and paid Walmart Plus subscribers will get a special four-hour window of early access to all Black Friday deals throughout the season.
Upcoming deals for November 3rd deals include the HP Chromebook x360, which can be had for $179 ($120 off). Starting November 10th, you’ll also be able to get a set of second-gen AirPods with the wired charging case for $89, saving you $30.
There is no word yet on Black Friday details from GameStop. Although the gaming retailer rolled out some Black Friday-like deals in October — the PlayStation 5 version of Deathloop was recently on sale for just $40 — there is certainly more to come. We expect to hear more regarding store hours on Black Friday and possibly Thanksgiving, as well as some specifics regarding what kind of gaming deals it plans to offer throughout the holiday season.
Newegg hasn’t announced its deals for Black Friday, but its site indicates the sales will start on November 22nd. There is also a live timer that, at the time of this posting, seems to be counting down to 2AM ET on November 21st. Newegg also promises a price protection program for eligible products on its site bought from October 14th through November 21st.
Costco has announced what it calls “Holiday Savings” deals for Thanksgiving Day online and a mix of in-warehouse and online deals running from November 26th through the 29th. It advertises savings on Apple products beginning on Thanksgiving, but none of them are currently listed. Some notable deals we know of right now include LG’s 77-inch A1-Series OLED, which comes with a $100 streaming credit for $2,500, and LG’s 86-inch 4K LCD TV for $2,000, which comes with a $200 Costco gift card. If huge TVs aren’t your thing, you can also get $100 off a four-pack of Google Nest WiFi routers or $50 off a pair of Beats Studio Buds with a $10 Apple gift card, among other deals.