clock menu more-arrow no yes

Filed under:

Circuit Breaker

Samsung's blue coral Galaxy S7 Edge fits your mermaid aesthetic

New, 15 comments

If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement.

Samsung

Samsung officially put its limited edition coral blue Galaxy S7 Edge on sale in Taiwan and Singapore this week. The color might look familiar because it was previously available for the doomed Galaxy Note 7. Sad. I love a good limited edition color. Color releases keep things fresh, even if I can’t usually buy them because they’re only available abroad.

Clearly Samsung is hinting at ocean vibes with the phrase "coral blue," but its advertising really takes the marketing message to another level. The woman with the new S7 Edge not only is a mermaid (??) but also has the word Samsung tattooed across her arm. I’m not sure if that’s a trademark watermark or something, but it’s there. Let’s take a look.

Samsung
Samsung
Samsung

Okay. I don't think this will be available in other markets but maybe? For now, coral blue is limited to Singapore.