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Hitachi's 4K Roku TVs are coming to the US this week

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Hitachi told us it’d be releasing 4K Roku TVs some time this year back, and now we have details on the specific models and when they’ll be available. You have the choice between a 50-inch, 55-inch, or 65-inch display. The 50-inch is the only model that will be available immediately and only at Sam’s Club locations. It’ll cost $499. The other models are said to be coming soon after. The 65-inch will cost $999. The three new models run on Roku OS and include a quad-core processor. Roku says at least 100 more TVs running its OS will launch by the end of this year.

Multiple other companies including TCL, Hisense, Sharp, and Best Buy's Insignia brand, have already launched Roku-branded TVs. Insignia began selling 4K models in March of this year. TCL did, too. All the TVs appear to be priced similarly, so at this point, it might come down to brand preference and sale prices.