LG’s 4K OLED televisions boast excellent picture quality and far richer contrast than LED is capable of, and in time for Super Bowl LIII, you can find the 55- and 65-inch B8 slightly discounted at several retailers.

At Amazon, B&H Photo, and Best Buy, the 55-inch B8 is sitting right around the $1,500 mark (it has been hovering around $1,600 for the past few weeks.) If you want the 65-inch model, you’ll pay $2,300 instead of the usual $2,600 price point we’ve seen it at previously.

• LG B8 55-inch 4K OLED television is $1,500 at Amazon, Best Buy, B&H Photo (usually around $1,600, but went as low as $1,299 in early November 2018 at B&H)
• LG B8 65-inch 4K OLED television is $2,300 at Amazon, Best Buy, B&H Photo (usually around $2,600, but $2,099 is its lowest price)

Of the retailers that are offering deals on LG OLEDs, B&H Photo offers the best value. If you purchase the smaller 55-inch version of the B8, it will throw in a $145 gift card for free. The 65-inch model comes with a free $225 gift card. This doesn’t make the price any lower, but it sweetens these deals — not to mention that buying through B&H Photo is a tax-free affair in several states within the continental United States.