The Verge - Apple's iPhone 6S announcement: live updates, news, and more from Apple’s big eventhttps://cdn.vox-cdn.com/community_logos/52801/VER_Logomark_32x32..png2015-09-11T14:56:00-04:00http://www.theverge.com/rss/stream/90523382015-09-11T14:56:00-04:002015-09-11T14:56:00-04:00If you're planning on ordering an iPhone 6S tonight, do this right now
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<p>I have mixed emotions about Apple moving online iPhone pre-orders from a weeknight to a weekend; on the one hand, this means that many of us won't be getting turnt on a Friday. On the other hand, there won't be any bleary, dead-eyed workers collapsed at their desks the next morning. You win some, you lose some.</p>
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https://www.theverge.com/2015/9/11/9312015/how-to-preorder-iphone-6s-apple-store-app-timeChris Ziegler2015-09-10T13:51:06-04:002015-09-10T13:51:06-04:00T-Mobile is knocking $125 off the price of the iPhone 6S
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<p>T-Mobile CEO John Legere isn't one to let the <a href="http://www.theverge.com/2015/9/9/9289963/apple-iphone-6s-highlights-announcements-recap">introduction of a new iPhone</a> pass by without using it to drum up interest in his company, and this time he's doing it by offering an extravagant deal on Apple's latest flagship phones. In a blog post and video today, he announced that T-Mobile will be offering the iPhone 6S for $20 a month through the carrier's Jump on Demand program, with the 6S plus going for $24 a month. Jump on Demand is an 18-month leasing plan which allows customers to switch devices up to three different times a year, but when you factor in the $164 pay-off prospective customers would owe at the end it means T-Mobile is essentially selling the iPhone 6S for $524.</p>
<p><b>Update: </b>Read the <a href="http://www.theverge.com/2015/9/22/9368415/apple-iphone-6s-iphone-6s-plus-review">iPhone 6S review</a>.</p>
<p>Given that the 16GB...</p>
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https://www.theverge.com/2015/9/10/9302255/t-mobile-discount-apple-iphone-6SBryan Bishop2015-09-10T10:30:02-04:002015-09-10T10:30:02-04:00The Apple TV doesn’t need to be an Xbox killer to be good for gaming
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<p>Yesterday Apple unveiled a new version of the Apple TV, and for the first time, <a href="http://www.theverge.com/2015/9/9/9247665/apple-tv-games-announced">it can play video games</a>. But in typical Apple fashion, games were far from the core focus; they’re just one relatively small aspect of what the set-top box can do, a bonus on a device meant for watching TV and movies. Compared to a modern game console, the Apple TV is underpowered with a sparse lineup of games, so it’s unlikely that it will go head to head with the Xbox One or PlayStation 4 anytime soon. But it doesn’t have to: just as the iPhone opened up gaming to a whole new audience, the Apple TV has the potential to do the same for gaming on a television.</p>
<p><b>Read next: </b>The <a href="http://www.theverge.com/2015/10/28/9630952/new-apple-tv-4-review">Apple TV review</a>.</p>
<p>"I think it's fair to have high expectations for what Apple TV...</p>
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https://www.theverge.com/2015/9/10/9300625/apple-tv-games-app-store-xbox-playstation-consolesAndrew Webster2015-09-10T09:00:57-04:002015-09-10T09:00:57-04:00Apple's grand unifying strategy: high profit margins
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<p>It’s easy to get lost in Apple’s torrent of disparate announcements yesterday and miss the common purpose to them all. But there was indeed a shared, unifying strategy at play, and that was the pursuit and maintenance of high profit margins. Viewed through the unemotional prism of "how much money do I make from every unit sold?," there’s a perfect congruence between the diversity of new Watch bands, the content-focused reboot of the Apple TV, and the launch of the large and expensive iPad Pro. Apple isn’t here to sell the most of anything; its overarching goal is simply to generate the greatest possible profit. It's a beguilingly simple approach to a very difficult and complex market.</p>
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https://www.theverge.com/2015/9/10/9300231/apple-watch-iphone-sales-profits-strategy-marketVlad Savov2015-09-09T23:42:47-04:002015-09-09T23:42:47-04:00Logitech worked with Apple on an iPad Pro keyboard
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<p>The <a href="http://www.theverge.com/2015/9/9/9288241/apple-ipad-pro-announced-specs-price-release-date">iPad Pro was only just announced</a>, but we're already starting to see third-party accessory support. Logitech, which makes some of the most popular keyboards for existing iPads, is introducing a line called Create that has been designed in collaboration with Apple.</p>
<p><strong>Read next:</strong> The <a href="http://www.theverge.com/2015/11/11/9705966/apple-ipad-pro-review">iPad Pro review</a>.</p>
<p>What this means is that Logitech knew about the iPad Pro's Smart Connector ahead of time. The Create keyboard will attach directly to the iPad Pro and start working right away — no need for pairing or charging. Logitech isn't saying anything else about the accessory, but it sounds like the company has a head start on other manufacturers; the Create keyboard will be out the same day as the iPad Pro, so you'll have at least one option beyond <a href="http://www.theverge.com/2015/9/9/9281237/new-apple-ipad-pro-keyboard-announced-specs-price-release-date">A...</a></p>
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https://www.theverge.com/2015/9/9/9299713/logitech-create-ipad-pro-keyboardSam Byford2015-09-09T18:57:50-04:002015-09-09T18:57:50-04:00Watch Apple's iPad Pro, Apple TV, and iPhone 6S event in 8 minutes
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<p>By Apple standards, today's event was a blockbuster, covering major product updates in <i>three</i> different categories. One is notable, two is a party, but seriously — three? We're still catching our breath.</p>
<p><b>Read next: </b>The <a href="http://www.theverge.com/2015/9/22/9368415/apple-iphone-6s-iphone-6s-plus-review">iPhone 6S and 6S Plus review</a>, <a href="http://www.theverge.com/2015/11/11/9705966/apple-ipad-pro-review">iPad Pro review</a> and the <a href="http://www.theverge.com/2015/10/28/9630952/new-apple-tv-4-review">Apple TV review</a>.</p>
<p>The good news is that you don't need to sit through a two-hour presentation to catch up on all the news if you don't want to — using the magic of modern technology, we've been able to compress the event down to a far more digestible 8 minutes. Sit back, watch, enjoy, and take this opportunity to figure out which credit cards have enough available balance to charge all this stuff.</p>
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https://www.theverge.com/2015/9/9/9297615/apple-iphone-6s-ipad-pro-apple-tv-event-recapChris Ziegler2015-09-09T18:01:59-04:002015-09-09T18:01:59-04:00Apple’s new upgrade program is the best way to buy the iPhone 6S
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<p>Apple announced the <a href="http://www.theverge.com/2015/9/9/9261591/apple-iphone-6s-announced-specs-price-release-date">iPhone 6S</a> and <a href="http://www.theverge.com/2015/9/9/9295111/apple-iphone-6s-plus-specs-size-price-release-date">6S Plus</a> today. And if you want one, Apple would like you to think that it's business as usual. You can preorder them starting September 12th, and they'll be available on September 25th. The 16GB iPhone 6S starts at $199 on-contract, and 64GB and 128GB versions will be available for $299 and $399, respectively. The 5.5-inch iPhone 6S Plus is priced slightly higher at $299, and it too is available in 64GB and 128GB options ($399 and $499, respectively). Easy.</p>
<p><q class="right">These days, buying a phone requires some math</q></p>
<p>But these prices aren't quite as meaningful as they have been in years past, because major carriers have trended away from traditional two-year contracts and toward 24-month payment plans. This way,...</p>
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https://www.theverge.com/2015/9/9/9277775/new-apple-iphone-6s-price-cost-carriersSean O'Kane2015-09-09T17:38:40-04:002015-09-09T17:38:40-04:00There already is a Pencil for iPad, but its maker thinks there's room for Apple's stylus too
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<p>The guys at FiftyThree can't catch a break. First Facebook <a href="http://www.theverge.com/2014/2/3/5373488/facebook-paper-app-review">named its biggest and best app Paper</a>, copying the name of FiftyThree's earlier <a href="http://www.theverge.com/2013/11/19/5119390/putting-pencil-to-paper-fiftythree-debuts-the-best-ipad-stylus-yet">iPad drawing app</a>, and now Apple has named its new stylus a <a href="http://www.theverge.com/2015/9/9/9295901/apple-ipad-stylus-pen-announced-price-specs-date">Pencil</a>, just like the iPad accessory FiftyThree already sells.</p>
<p>We reached out to the company, which is growing increasingly reliant on hardware sales of <i>its</i> Pencil for its income, to ask how it will react to Apple's new launch. The answer is equivocal, as it neither derides nor entirely welcomes the Apple Pencil:</p>
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<p>Every Pencil needs Paper. We’re excited to launch <a href="http://www.fiftythree.com/coming-soon">the all-new Paper on iPhone and iPad tomorrow</a>, after which creative thinkers everywhere will see their phones and their ideas in a new light. We believe pen-and-touch input is the...</p>
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https://www.theverge.com/2015/9/9/9297683/pencil-ipad-fifty-three-apple-event-commentVlad Savov